Mobile App World 2010 has opened the search to find the best mobile app solutions and campaigns of 2010.

LONDON, UK – Mobile App World 2010 today announced the launch of the Mobile App World Awards 2010, a  competition to identify the best, most innovative mobile apps around.

The contest is open to any app developer, agency or brand that has an app that they’re proud of. Entrants can compete for the coveted titles in 12 categories now at www.mobileappsworld.net/awards. The competition is open now and the closing date for entries is Friday 17 September 2010.

GSMA, the organizers of the annual, huge Mobile World Congress in Barcelona, have announced a couple of new developments. For one, the organization is to expand the developer-focused program at the event to include new elements such as Macworld Mobile and the Brand App Challenge.  At Mobile World Congress 2011, the GSMA is partnering with IDG World Expo, organisers of Macworld, to produce Macworld Mobile, a mobile developer-focused event that will center around the iOS platform.

GSMA says the Macworld Mobile iOS Developer Conference will provide full-day, in-depth training on the platform, with technical sessions, targeting tools and applications specifically designed for mobile application developers and engineers. The GSMA expects more than 10,000 developers to visit App Planet, the “event within an event” at Mobile World Congress that centers around the mobile applications market, during the four days of Mobile World Congress. At the next event, App Planet will also feature new elements, including the Brand App Challenge, which is essentially a competition / networking opportunity focused on mobile application developers creating “brand apps” for a select number of global consumer brands.

This development is a good one for the development community as Apple was sorely missed last year. In fact taking into the account the importance that iPhone has in the industry it was the missing piece of the puzzle up till now.

That Apple is there alongside BlackBerry, Google and others like Nokia means that in one place developers and mobile business players will be able to rub shoulders.